Social Media goes pink for breast cancer awareness during October, and so have I. The month of October was declared “Breast Cancer Awareness Month” in 1985. Think Pink October!
Breast Cancer Awareness, a Brief History
Pink ribbons are often worn to commemorate a survivor or a love one who lost the battle. In recent years, corporations sponsored events, organizations put on races, grocery products were imprinted with pink ribbons. The goal has been increased awareness of and raising of money to fight breast cancer. Many of these campaigns continue. Some are still successful while others have not been. (More about that shortly.)
In 2007, viral marketing expanded reach of this campaign with the launch of television shows dedicated to breast cancer awareness – Deal or No Deal and Warriors in Pink were dedicated to raise awareness of breast cancer.
Social Media has gone pink for October in 2008. Read the rest of this entry »
This is written to SEOs and Social Media marketers, myself included.
Are we using our skills and talents to make a positive impact? Are we helping optimize society? How are we giving back and making a difference?
Is SEO “all about me?”
SEO, the process of getting websites to rank high in the search engines, is a critical component of online marketing efforts.
- We need to develop a lot of content.
- We optimize various forms of content (text, pdfs, podcasts, video) and our website(s) for universal search.
- We work to improve PageRank (authority) with Google while building up “social trust” by getting more links from other sites.
- We Blog, Sphinn, Digg, Thumb, Tweet, Snip, Share, Bookmark, Comment…
Focusing on SEO can result in tunnel vision, since a lot of this effort is “all about me!”… My website. My clients. My reputation. My content. My opinion. My pocketbook. Me. Me. Me. Remember, I’m talking to “myself” as well. Read the rest of this entry »
Is a picture worth a thousand words? Maybe. Here is overview of a few photo editing tools you may consider. Determine your goals, first.
What type of photos do you need to create and edit?
- Avatars for a your Social Media profiles?
- Photos for Flickr, Picasa Web Albums, FaceBook, and other online sharing?
- Images for your website and ecommerce store?
How much do you want to spend? Most of us would say “nothing.” Creating quality photos doesn’t require a huge capital investment. It does take a little time and creativity. Read the rest of this entry »
Were you at the 1st “Game Changing Moves Twebinar,” the webinar on Twitter?
Did you sense the adrenaline of the conversations on Twitter?
Did you tweet and follow hashmarks for “#tweb” or “#tweb2″ on Summize?
On June 26, 2008, people interested in Social Media participated in a global conference of taped video interviews, live audio commentary by Chris Brogan (shown right), while texting their comments and perceptions into Twitter. The free event was so popular that it was live rebroadcast three hours later.
“Social Media Game Changer” was the first of a summer series. Visit Twebinar to learn more and decided if you want to join upcoming conversations. Read the rest of this entry »
