Recent Competitive Intelligence

  • by Dana Lookadoo

    Announcing Google Trends for Websites! Save gas! NEW Google Trends reduces your need to drive around spying to gain competitive intelligence data. Get FREE access to your competition’s website traffic, geographic information and keywords people use to visit these sites.

    Google Trends: Get 5 gallons for the price of 1!

    Google Trends for Websites give you valuable data on five competitive sites during each visit.

    1. Visit www.google.com/trends.
    Look toward the bottom to “Explore…Trends for Websites” as shown:

    Explore Google Trends

    2. Determine your top competitors.
    Suggestion: Choose 4 competitors and your website. That’s 5 gallons of gas for the price of 1, all for free!

    3. Determine the “leader” in your niche or your closest competitor. Enter this domain name first in the Search Trends box. The data displayed will be shown based on the first website listed. Vary data by changing the order of domains listed. Imagine your site provides news about cycling…

    Compare domains with Google Trends

    Example shown above compares trends for cyclingnews.com, velonews.com, pezcyclingnews.com, dailypeloton.com.

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